ITC Project

What is the ITC Project?

The International Tobacco Control Policy Evaluation Project (the ITC Project) is the first international research program for the systematic evaluation of key policies of the WHO Framework Convention on Tobacco Control (FCTC) at the population level. The ITC Project is conducting longitudinal cohort surveys in more than 20 countries and includes over 100 tobacco control collaborators.

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News & Highlights

China Needs to Improve Its Text-Only Tobacco Health Warnings By Adding Images of Tobacco-Related Diseases

BEIJING, 8 April 2014 – Large, graphic health warnings on tobacco packets in China would increase awareness about the harms of smoking, help to cut smoking rates, and in doing so save lives according to global studies. These are the key findings from a new report, Tobacco health warnings in China – Evidence of effectiveness and implications for action, from the World Health Organization (WHO) and the International Tobacco Control Policy Evaluation Project (ITC Project), released today. 

Canada’s recent progress in tobacco control under threat due to complacency, economic growth, and tobacco industry marketing strategies

(Wednesday, 27 November 2013, Waterloo, Ontario, Canada):  A report released today at the Canadian National Conference on Tobacco or Health in Ottawa reveals that Canada, traditionally seen as a global leader in tobacco control, is at risk of stagnating or even losing ground in its efforts to reduce tobacco use.  The report, entitled “ITC Canada National Report: Findings from the Wave 1 to Wave 8 Surveys (2002-11)” was produced by the International Tobacco Control Policy Evaluation Project (the ITC Project), centered at the University of Waterloo, as part of a large international research collaboration across 22 countries throughout the world. The ITC Canada Report summarizes the findings of the ITC Canada Survey, a 9-year cohort survey of 1500-2000 smokers and quitters across Canada, designed to evaluate the effectiveness of Canada’s tobacco control policies. 

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Latest Results

Tobacco health warnings in China

April 2014

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Press Release - English Chinese

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